This year at SAMIBC2020 we are pleased to announce another of our presenters, Caleb Bradberry from Radford University. Caleb will be presenting the papers Data Mining Undergraduates: Ethics, Legality, and Possibilities and Opioid Analgesics
Presentation 1 Abstract: Organizations in the private sector data mine customers to generate business intelligence (BI) across different customer segments to gain new customers and offer products and services to existing customers (Bijmolt et al., 2010). BI has been shown to lead organizations to competitive advantage (Davenport, 2006). By accululating, analyzing, and implementing these BI processes, businesses can re-align functional areas to maximize their value (Chen et al., 2012). While the private sector is afforded this luxury, the public sector and specifically higher education are bound by more restrictive regulations as it pertains to data (Bradberry, 2018). Specifically, the Family Educational Rights and Privacy Act (FERPA) (Family Educational Rights and Privacy Act, 2009), as well as Institutional Review Boards (IRB) (The Belmont Report, 1979) present significant barriers to developing data mining processes and gaining organizational intelligence around students in higher education. Government regulations also require higher education entities to meet certain federally mandated thresholds with regards to retainment, graduation rates, and overall student ingress and egress. Abductively, this problem is not unlike that in the private sector: how do organizations recruit and retain a customer? Regulation complicates this question, but by no means makes it impossible. To clear these regulatory hurdles, this research examines the legality, ethics, and possibilities of applying industry data mining methods on undergraduates in higher education to examine the question: how can higher education use data mining methods to recruit and retain a student?
Presentation 2 Abstract: Over the past few years, there has been an increase in prescription drug abuse. There are many different factors, but the main factor is the number of controlled medications being prescribed. The number of schedule 2 medications, such as Norco, Dilaudid, and OxyContin, has increased significantly from 2016 to 2018. Opioids are an extremely addictive drug. There are so many controlled prescriptions being prescribed today that there has become and extreme concern for addiction, overdoses, and death. It is extremely important that people are aware how many controlled medications are prescribed due to how addicting they can be. Based on the findings, we can see that there has been a concerning amount of schedule 2 medications being prescribed to patients. The types of literature that has been cited in this review are from scholarly sources. These scholarly sources explain just how concerning the number of controlled prescriptions being prescribed has become.
Join us in Nashville, Tennessee to see this great paper and many more March 19 – 21, 2020. For registration information visit www.samnational.org/conference.